March 05, 2019

Demeure Sophistication

Demeure Sophistication

 

Representing simplicity and reliability, BEIGE is the new black. A colour that is designed to conceal rather than reveal, it is both soft and straightforward. It projects femininity and oozes confidence in an understated luxurious way. 


The pale but warm spectrum runs wide. From oatmeal and sand to camel, toffee and taupe there may be 50 shades of beige (we call ours DESERT). Inspired by the sand dunes, it's warm on the skin, discreet and easy on the eye. And no matter how you wear it, beige will always look grown up, sophisticated and reassuringly expensive.

 

As a neutral it provides comfort and calm. No great mystery then, why it's so right for now. 




CLAIRE DAVIS<br>The Art of TRANSFORMATIONAL FITNESS
CLAIRE DAVIS
The Art of TRANSFORMATIONAL FITNESS

June 08, 2019

I had the pleasure recently of meeting Claire Davis of 38°N Academy and Fitness Retreats. Warm and friendly, this woman radiates energy and positivity, and is instantly likeable. It is her enthusiasm and zest for life that is infectious. Midlife to be exact – that age past 40 that no one really focuses on. Until now…

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The Swimwear Shopping Experience
The Swimwear Shopping Experience

June 06, 2019

Until now, I never knew how much women dreaded swimwear shopping. That may sound naive, but being in the pop up store in London these past few weeks and meeting customers has shown me just how off putting women find the whole process. Not all women dislike trying on swimwear, but most do. 

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Swimwear you can swim in
Swimwear you can swim in

May 28, 2019

Have you ever looked at a swimsuit and wondered how on earth you would swim in it? It's something I think about all the time, when spectating on the beach. So many designs are for 'parading' (as we call it in the industry) or sun bathing rather than for swimming. 

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Sizing Chart
AVA VERDÚ
XS
S
M
L
UK

6/8

8/10

12

14

USA

2/4

4/6

8

10

EUR/DE

34

36

38

40

FR

36

38

40

42

IT

40

42

44

46

BUST cms

84 (82-86)

88 (86-90)

92 (90-94)

96 (94-98)

WAIST cms

64 (62-66)

68 (66-70)

72 (70-74)

76 (74-78)

HIP cms

90 (88-92)

94 (92-96)

98 (96-100)

102 (100-104)

DETAILED MEASUREMENTS

BUST: Measure around the fullest part of your chest

WAIST: Measure around the narrowest part of your waistline

HIP: Measure at the fullest part of your hips

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